Browse all health insurance updates from AmeriLife.
By Katherine Pauley Long-term care (LTC) has spent too many years sitting at the edge of the financial plan, waiting for consumers to ask about it. Most never do. People generally assume their financial professional will raise a risk if it deserves attention. Financial professionals might hesitate because the subject feels personal, expensive, or difficult …
By JC Moreno Consumers choosing health coverage for 2027 may face higher premiums or changes in available plan costs. The plan they want may no longer fit comfortably within their budget. The pressure is already showing. In 2026, the average monthly premium paid by ACA Marketplace consumers increased 58%, while more people moved toward lower-premium …
By Matthew Graham For years, the Annual Enrollment Period (AEP) was a licensed insurance agent’s season. October 15 arrived, the phones lit up, and the advisers who had spent the summer preparing walked into the most productive 53 days of the year. That dynamic is not disappearing. But it is changing, and licensed insurance agents …
By William DeCourcy The insurance industry has long prioritized low upfront cost per lead (CPL) as the primary measure of marketing success. The assumption was simple: cheaper leads mean more leads, and more leads mean more sales. But this quantity-over-quality mindset obscures a far more damaging reality playing out in the books of business of …
By Matthew Graham On April 2, 2026, the Centers for Medicare & Medicaid Services (CMS) issued the Contract Year 2027 Medicare Advantage and Part D Final Rule, rolling back several of the most restrictive operational requirements of the past few years. The new marketing and communications policies take effect on October 1, 2026, which gives …
Discover how the new 2026 coverage for Medicare weight loss drugs impacts your clients. Learn about the $50 copay, eligibility, and key talking points.
Learn how to host a Medicare educational event to grow your business, build trust, and offer valuable resources to seniors while staying compliant.
Learn how licensed agents can help reduce medical debt for consumers through tailored coverage, financial aid, and proactive healthcare planning.
Discover how hospital indemnity plans protect Medicare Advantage enrollees from unexpected out-of-pocket costs and close critical coverage gaps.
Learn why maintaining a diverse portfolio of MA and Medigap options is crucial for licensed agents to meet client needs and ensure steady commission.
Master Medicare retirement planning to protect client savings. Learn enrollment timing, coverage structures, and strategies to avoid permanent penalties.
Help clients with Medicare retirement planning. Learn how enrollment timing and coverage choices impact long-term financial health and retirement savings.